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Marketing Training and Personal Development

Can a Personal Brand help Develop your Reputation at Work?

August 5, 2017August 5, 2017 Doug McPherson 1 Comment BD, career, lawyers, personal brand, solicitors

I signed off my last column – 4 Steps to Create an Effective Personal Business Development Plan – by saying

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Business Management Client Engagement

Personal Branding v Personal BD plan: Which is Best for Lawyers?

June 26, 2017June 26, 2017 Doug McPherson 2 Comments BD, lawyers, marketing, personal branding, solicitors

Earlier in the week I was forwarded a link by a colleague, someone whose professional opinion I value. It was

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Business Management Marketing

The Magnificent Seven Steps to better follow up

April 2, 2017May 20, 2017 Doug McPherson 1 Comment BD, Business Development, marketing, networking

One of the clichés we are want to trot out when it comes to networking is that it isn’t the

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