Liam Gallagher, Brian Clough and the case for DIY business development
One of the great things about the rise of social media is that it gives you instant access to new
Read moreOne of the great things about the rise of social media is that it gives you instant access to new
Read moreVideo is touted as the ‘next big thing’ and a ‘must-do’ on every marketer’s list. Does the hype stand up
Read moreI’m guessing that like me you are more than a little Brexit-ed out so the last thing you want is
Read moreOne of the myths we work hardest to dispel is that business development has to mean networking which in turn
Read moreIn my last post I compared building a personal “brand” with a personal business development plan. Which is more effective
Read moreEarlier in the week I was forwarded a link by a colleague, someone whose professional opinion I value. It was
Read moreIf you have had any proximity to marketing or business development recently I am sure you have come across the
Read moreIn my last column we broke business development down into its 4 constituent elements – networking (of the formal and
Read moreOne of the clichés we are want to trot out when it comes to networking is that it isn’t the
Read moreLet’s not beat about the bush. Whilst networking definitely is one of the most effective BD tools open to lawyers
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