Law Practice Manager

Fresh views on legal management topics

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Unique Selling Points

Business Management Client Engagement

Creating a Mission Statement for a Law Practice

August 16, 2016August 20, 2016 PaulW 0 Comments Business Development, client engagement, marketing legal services, Unique Selling Points

In my article “Does a Law Practice need a Mission Statement?” I looked at why law firms should have a

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Law Firm Marketing – lessons from soda sellers

July 18, 2016July 27, 2016 MattStill 2 Comments brand identity, competition, marketing legal services, Unique Selling Points

Part I The Minister’s beans Some years ago, in an attempt to promote market competition, Bridget Prentice, then Minister for

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Wanted: The first ever great advertising campaign for legal services

July 15, 2016July 22, 2016 Ben 3 Comments advertising, brand identity, enterprise and innovation, law firms, marketing legal services, Unique Selling Points

A popular (Partner blaming) debate on how law firms have failed to make the most of their marketing staff has

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Brexit Business Management

How can we remain competitive?

July 14, 2016July 20, 2016 Ben 0 Comments brexit, business planning, change management, eu, law practice management, Unique Selling Points

This is the final post in a three-part series looking at law firms, productivity and changes needed due to the predicted

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niche marketing for law firms

Brexit Marketing

Niche Marketing for Law Firms

July 13, 2016July 20, 2016 firstoneon 0 Comments marketing legal services, Unique Selling Points

Whеn it соmеѕ tо dеvеlоріng a nаmе into a brand, іѕ іt bеttеr to trу tо bе a small fіѕh

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Client Engagement Marketing

Does a Law Practice need a mission statement?

July 13, 2016July 22, 2016 PaulW 1 Comment client engagement, communication, marketing legal services, Unique Selling Points

Mission statements for law firms are rare. But a good mission statement is a fundamental communication tool and building block

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